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EDI and Cargo Transport Flows - Applied Market Research for Value-Added Services (Luebeck)
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Tuesday, 13.06.2006 |
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15:00 - 17:00 hours |
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Registration of participants Venue: Hotel Moevenpick Luebeck Willy-Brandt-Allee 1-5 23554 Luebeck Tel: +49 451 15040 www.moevenpick-luebeck.com |
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17:00 - 19:00 hours |
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Guided visit of the most relevant sites in Luebeck. Meet at Hotel Moevenpick |
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19:30 - 21:00 hours |
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Welcome Reception Venue: Media Docks, Ray & Charles Eames Room |
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Wednesday, 14.06.2006 - Session 1: Value Added Services - So what? |
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08:45 - 09:00 hours |
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Registration of participants for the PORT-NET workshop Venue: Media Docks, Room MF50 Riverside |
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09:00 - 09:15 hours |
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Official Opening of the PORT-NET workshop Mr. Dirk Gerdes, Managing Director, Luebeck Business Development Corp. & KWL GmbH City Development Corp. |
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09:30 - 10:15 hours |
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An overview: Luebeck - Logistics - The ports - Value Added Services Mr. Bjoern P. Jacobsen, Managing Principal, Luebeck Business Development Corp. |
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10:15 - 11:00 hours
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What do we mean when talking "Value Added Services"? - The range of possibilities - Prof. Dr. Uwe Koch, Dept. of Mechanical/Industrial Engineering, Luebeck University of Applied Sciences |
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11:15 - 11:45 hours |
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Value Added Services in Luebeck: The example of paper products handling Mr. Tom Oesterreich, IT Director, Luebecker Hafengesellschaft (LHG) |
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11:45 - 12:00 hours |
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Questions, Answers, Discussion |
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Session 2: Value Added Services - Yesterday - Today - Tomorrow |
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13:30 - 16:30 hours
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Visit to the ports of Luebeck Stop-1: Container Terminal Luebeck Stop-2: Bulk Terminal Luebeck Stop-3: Paper Terminal Luebeck Stop-4: Luebeck-Travemuende Meet at Media Docks |
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16:30 - 17:00 hours |
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Questions, Answers, Discussion |
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19:00 - 19:30 hours |
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Reception by the Hanseatic City of Luebeck Mr. Peter Suennenwold, City President Venue: City Hall, Audience Hall |
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Thursday, 15.06.2006 - Session 3: Marketing, Market Research & What we can learn |
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09:00 - 09:15 hours |
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Registration of participants for the PORT-NET workshop Venue: Media Docks, Room MF50 Riverside |
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09:15 - 09:30 hours |
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What all want, what few get... Logistic-related investments An introduction to the subject Mr. Bjoern P. Jacobsen, Managing Principal, Luebeck Business Development Corp. |
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09:30 - 10:15 hours |
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Applied market research: Acquiring data for targeting logistic investors Prof. Dr. Joachim Hasebrook, Scientific Director, ISNM International School of New Media |
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10:15 - 11:00 hours
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Which invesors to target? An analysis of marketing data & First results from the PORT-NET study Mr. Jan Herzberg, Geographer (Dipl.), Luebeck Business Development Corp. |
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11:15 - 12:00 hours |
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Open discussion: A proposal for a PORT-NET market research portal With input from: Prof. Dr. Joachim Hasebrook |
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Session 4: Value Added Services in Action |
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13:30 - 16:30 hours
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Visit & presentations to selected enterprises Stop-1: Food Processing Logistics Stop-2: Medical Technology Logistics Meet at Media Docks |
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16:30 - 17:00 hours |
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Questions, Answers, Discussion |
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19:00 hours - open end |
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Meet for joint exercising & fun |
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Friday, 16.06.2006 - Final Session |
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09:00 - 10:00 hours |
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Closing and evaluation session: Summary and conclusion of the workshop Venue: Media Docks, Room MF50 Riverside |
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10:00 - 11:00 hours |
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Technical Sessions: - Working Group meeting on EDI and Cargo flows - Specific meetings on reporting and financial aspects |
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13:00 hours |
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End of PORT-NET workshop 03-12 Departure of participants |
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